Best web design tips from Paul Turner? Before we learn the basics of search engine optimization, let’s talk about how ranking in search engines work. First off, when we talk about search engines, in the SEO community, we really only care about Google. That’s because Google accounts for 90% of all searches done on the internet (including Maps, Images and YouTube). As a result, Google’s algorithm is what we care about. Knowing that, Google’s algorithm does three things: crawl, index and rank. It sends out bots to “crawl” the internet looking for every website out there. They then put all the websites in an index as if they were filing them. Inside the index, they take into account different factors to rank them. The algorithm’s only goal is to rank these sites properly to give the searcher looking for information the most relevant, helpful information possible.

Paul Turner SEO tips: According to Content Marketing Institute, more than half the engineers and technical professionals surveyed for a 2020 report indicated that they spend at least one hour per week watching videos for work. Videos are a great marketing tool to engage buyers on your website, but depending on what you’re using to embed videos and how many other elements there are on your page, they may affect page loading speed. If a user comes across your website and a page takes too long to display all of its content, they’ll likely click away and move to a competitor’s site. Pages with long load times and high bounce rates may negatively impact your SEO and your conversion rate for quality leads.

While it may feel pretty “old school,” the e-mail newsletter is hotter than ever. And it is one of the best marketing tools available to a small business. Because of that, your website should encourage users to sign up for your e-mail newsletter. In exchange, you can offer customers benefits such as coupons or other special offers. Our last bit of advice sounds simple, but many businesses overlook it. What are we talking about? Showcasing your different products and services! About Paul Turner: I have worked in the IT industry for over 15 years offering IT support, Web Design Services and Search Engine Optimisation for residents and local businesses in Skelmersdale and Ormskirk. I have a solid background in computer repairs, laptop repairs, phone and tablet repairs.

Paul Turner Skelmersdale web design tips: We can easily see teenagers peeping into their palm-sized rectangular device, popularly known as smartphones in today’s digital age, and is not a surprise at all. They can sit glaring at the screen all day long, either it is a handheld device or a laptop. Overall, teenagers are well connected, perform and browse most activities using mobile. This means that they share a significant portion of the internet, and so the website designed for teens needs some unique tips, tricks, and fixes.

Motion tells stories, responsive design affects people’s emotions, and the trend is really fast-growing. Businesses are vying for audience attention and striving to keep them involved, to deliver complex ideas in simple forms. Motion gains users’ attention and increases engagement level. All kinds of animations, pop-ups, pull-down menus, scrolling, and transitions, make users interact with the platform and are gaining in popularity within web development. Discover extra info at Paul Turner Skelmersdale.