Simply stated: Too many product leaders attempt to develop enterprise software using a consumer app playbook. Ogi Kavazovic, CMO and SVP Product Strategy at Flatiron Health has seen it time and again. The trouble is, customer expectations and development cycles rarely line up, and agile development methodology doesn’t take that into account. To resolve this, key is to take a two-pronged approach: 1) articulate a long-term product vision, but 2) establish a culture of flexibility when it comes to the details. As an enterprise product manager, you should create two deliverables to make this hybrid approach possible: “One is a high-level roadmap — a healthy timeline is between 18 to 24 months,” says Kavazovic. “Called the ‘vision roadmap,’ it should include big, directional boulders.” For day-to-day execution, you’ll also need a shorter-term, development roadmap. “This one is the real brass tacks. It’s your next one to three months, broken down by feature, and spelling out the committed, ‘shovel ready’ plan that the engineers will execute on.”
Looking at the history of startups, it is often clear that most businesses will fail within the first 18 months. The reason behind the same is that people don’t know how hard it is to become a successful entrepreneur. No one can promise that your business will definitely bloom, but with these considerations, your journey will become smooth towards the success. More info can be seen on Entrepreneur tools.
To substantiate the business plan you will need to do a market research, but this is just the beginning: to increase your chances of success in business you need to become an expert in the industry, products or services you deliver, if you are not already. An initial solution would be to sign up for professional associations. An entrepreneur is not and does not have to be a man – orchestra: you do not have to be an expert in everything and you do not have to propose yourself, so you learn to work with professionals in those areas you do not master: accounting, legal, marketing, business consulting etc. A useful guide to choosing a consultant can be found here: How to hire a consultant. You risk losing a lot of time and money if you try to learn to do all the things a specialist should do, so don’t hesitate to call in experts whenever you have a specialist problem.
Be unapologetic and relentless with what makes you thrive. Many times, we are influenced from the outside world, and cloud our own desires for the sake of those around us. The sooner you are able to grasp this nugget, the sooner it will drastically change your world. – Neeta Bhushan, Global GRIT institute Source: https://theentrepreneurresearch.com/.